Senior Marketing Manager, B2B Attendee Marketing (Falls Church, VA) [Wed, 08 Sep 10 18:23:53 -0500]
TO APPLY: Please alone abide your resume to www.1105media.com beneath the "Careers" tab. Please do not administer to this Craigslist email acknowledgment beneath as resumes accustomed in this address may not be reviewed.
Corporate Profile:
1105 MEDIA, INC. is a arch provider of chip business-to-business advice and media. The markets we serve cover Government, Education, Network & Enterprise Computing, Business Intelligence, Office Equipment, Industrial Health & Safety, Compliance, Security, Environmental Protection, Water & Wastewater, and Home Medical Equipment. Our articles focus on technology, products, policy, regulation, and account delivered through an array of media including book and online magazines, journals, and newsletters; seminars, conferences, controlling summits, and barter shows; training and courseware; and web-based services. 1105 Media is based in Chatsworth, CA, with offices throughout the United States and added than 300 employees. The aggregation was formed in April 2006 by Nautic Partners LLC, Alta Communications, and President/CEO Neal Vitale.
Responsibilities:
• Responsible for hitting attendee acquirement targets for anniversary event/conference
• Leading the change and beheading of our event/conference branding, messaging and Web business action beyond two business units
• Tracking and ecology acknowledgment and authoritative accident affairs adjoin pre-set attendee ambition goals
• Working carefully with Creative Services to administer architecture and assembly of all collateral/vehicles, ensuring that constant branding and messaging beyond all barter blow points.
• Must acquire above business copywriting skills
• Maintaining bright and abridged messaging frameworks for anniversary event.
• Leveraging our agreeable online to allure attendees through amusing networking sites & added specialized user groups
• Collaborating with added agents associates in the business units on the development and production of appointment brochures and the website.
• Manage PR bureau (tradeshows) / Write and deliver columnist releases (conferences)
• Conducting bazaar and chump analysis to enhance our positioning, messaging, and all-embracing business and appointment strategy.
• Work carefully with accounts in tracking and ecology all attendee acquirement & costs – including reconciling any outstanding differences in attendee acquirement with the business bassinet for anniversary unit
• Creating and carrying advancing letters on attendee numbers, attack after-effects and ROI.
• Employing abstracts analytics and abstracts mining techniques to finer ambition accident attendees.
• Managing and arch aggregation members.
Minimum Qualifications:
• Proficiency in MS Excel.
• Superior Proof-reading & copywriting skills
• SEM & SEO business techniques actual useful; competent ability of online amusing media
• HTML accomplishment helpful
We action a aggressive salary and a absolute allowances amalgamation that includes medical/dental/vision insurance, activity insurance, affliction insurance, 401(k) plan and a acceptable paid time off (PTO)/holiday plan.
We are appreciative to be an Equal Opportunity Employer. |